Question: Are e-courses usually sent out by e-mail in segments or ''chapters'' or are they bought in full off a website? – Paula
Great question, Paula! There are several schools of thoughts with this question. I’ll discuss some of them.
One thought is to send each “session” or “episode” of your ecourse in email format in its entirety. In other words, put the whole content of that particular session in the body of the email.
Another school of thought is to only give a brief outline, or just a couple of sentences, of that particular session and then give a link back to a page on your website. (this is one I like for several reasons that I’ll discuss another time)
Other people like to put all the links to all the sessions to that particular email on one page of their site and send out an email to the subscribers telling them about it. The subscribers can then listen/read/view the ecourse at their own time span.
These three “methods” if you will, are all good and they all work well. There is no one way better than the other. You can find examples of all these throughout the internet world.
The bottom line is your comfort zone. How you feel more comfortable with your business. Make sense?
Hey, have you seen the new link about all the ebooks that are waiting for you? Check it out here.